Kloppelganger! Liverpool lookalike's ‘cheeky’ book
Reporter was fooled by impersonation
Friday, 3rd December 2021 — By Geoffrey Sawyer

AREN’T you supposed to be at Anfield?
There were double takes last week as “the world’s greatest Jurgen Klopp lookalike” appeared in Bloomsbury.
“Cheeky Jurgen” – the alter-ego of Ray Cornwell, the managing director of Bloomsbury Estates – was so convincing that he appeared to swizz Good Morning Britain reporter Jonathan Swain earlier this year.
The journalist told viewers that he had seen the Liverpool manager enjoying a beer with fans around Wembley during the European Championships.
He has now graciously provided a foreword to the doppelganger’s new release, Cheeky Jurgen’s Book of Cheeky Sayings. The launch party enjoyed penthouse views across Bloomsbury – a nod to what the man under the cap and spectacles does for a day job. Mr Cornwell said he had turned to impersonating Klopp after his granddaughter kept asking him why he was on television so often.
Mr Swain said: “After 20 years of broadcasting, from war zones to World Cups, one of the things I’m asked about is, did you know it was Cheeky Jurgen? Well, I do now.”